JWC Media
a luxury lifestyle website that delivers a colorful and passionate telling of neighboring events, fashion, beauty, finance, and the pursuit of leisure.
By Morgan Hogerty
PHOTOGRAPHY BY MARIA PONCE
STYLING BY THERESA DEMARIA
HAIR & MAKEUP BY LEANNA ERNEST
Lindsay Goldberg wearing L’Agence blouse and pant, Neiman Marcus Northbrook
After more than a decade as Director of Marketing for two of Chicago’s premier restaurant groups, Lindsay Goldberg moved to Glencoe with her family in 2021 and reimagined her role in the culinary world. What started as offering guidance to contacts in her network quickly evolved into the launch of her company LRG MKTG. Today, Goldberg produces events spanning every format imaginable—from intimate chef dinners and multi-restaurant tastings to nonprofit galas and high-profile brand activations. Her recent portfolio includes Grubhub’s 20th-anniversary Food Festival, Culinary Care’s Gourmand Gala, and Capital One x James Beard Foundation’s national dining series “A Taste of the James Beard Awards.” At the heart of Goldberg’s success is her ability to create meaningful connections between brands and talent and craft experiences that resonate long after the last plate is cleared. Goldberg takes a break from event production to share her city and shore favorites with Sheridan Road.
What’s on the horizon? Kicking off 2025 event planning with new and returning clients, focusing on business development, and soaking up the final months of school with the kids Mantra? How you do anything is how you do everything Best grooming tip? Book appointments for the year so you don’t fall behind Guilty pleasure? MTV’s The Challenge Favorite foods? Oversized BYO salads and omelets Music you love? Taylor Swift. I’m proud to be an OG Swiftie Best advice ever given to you? If it doesn’t fill your bucket or bring you joy, say no Best advice you’ve given? Take the advice you’d give to your best friend Earliest memory? Beach days with my parents When you wake up, you? Snuggle in bed with my kids Before bed, you? Sweep the kitchen and wipe down the countertops What’s on your bookshelf? The Wedding People You can’t live without? A sweat-filled workout and my therapist Love to escape to? Florida to see my parents and childhood friends; New York and London to visit my sisters and their families; Aspen in the summer—it’s our happy place Advice you would give to your younger self? Be kind to yourself
Your style is? Athleisure. I’m usually going from a workout to calls to carpool Can’t leave the house without? Iced coffee Transportation? Kia Telluride aka “The Telly” (per my son) Driving music? SiriusXM The Highway, Taylor Swift, Kidz Bop Place to eat? EJ’s Place, Psistaria, AO Sushi, Kaufman’s Deli Shop? LuxLab for great basics and special pieces; ZARA for the kids Best thing about the Shore? The community. Our friends have become family and my in-laws live minutes away Worst thing about the Shore? The parking in downtown Glencoe The perfect day is? A hard workout followed by a lazy day at home, then a fun dinner with friends
Your style is? Jeans, leather jacket, boots. I like outfits that can go from work to fun Can’t leave the house without? Snacks. A lot of them Transportation? Metra or car Driving music? I usually use the time to call family or friends; otherwise, it’s Taylor Place to eat? KAIZAN, Monteverde Chicago, avec, Daisies, La Serre; Beatrix, or La Colombe for coffee Shop? Credo Beauty, Reformation, Aritzia Best thing about the City? The culinary scene Worst thing about the City? Some of my favorite places are now closed The perfect day is? Checking out a new restaurant opening or a special event like the Windy City Smokeout—great food, great people, great music—what could be better?
