With a marketing degree from Loyola University of Chicago and furthering her education at the School of the Art Institute, DIANA WAGENBACH began her own namesake company in 2020, Studio W Interiors. Studio W is a full-service residential design firm that works on new construction, renovations, and furnishing projects across the United States. From concept to completion, Studio W works collaboratively with its clients and trades to create a beautifully designed home that aims to transcend trends.

Who is your role model?

My husband. He has successfully started, grown, and sold a company within a decade. He continues to grow and inspire me to do the same. He is my biggest supporter, and I am grateful for him!

Where do you draw inspiration from?

I am constantly inspired by fellow designers. Chicago is such an amazing community for meeting and collaborating with other designers and all of the amazing trades. I also love traveling and seeing how other countries live and design. Nothing beats the amazing architecture of Europe—although Chicago is a close second!

What is your fashion style?

My style follows my design aesthetic—simple, minimal, neutral, with a focus on materiality. Most days you will find me in some iteration of a black, white, or tan.

What advice would you give to future Power Women?

Go for it! I think as women, we often can be our own biggest impediment. I’ve learned to get out of my own way and go for the things that will help me succeed. Be confident in your skills, do a good job, and it will take you far … but first … go for it!

For more information, visit studiowchicago.com.