NANCY GIBSON

Consistently ranked as one of the most successful realtors on the North Shore, Nancy Gibson has been the No. 1 agent in her hometown of Northbrook for the last 21 consecutive years and the top 1 percent of all realtors. Nancy enthusiastically combines experience, hard work and state-of-the-art marketing along with exceptional service and caring advice to ensure every client has a seamless and enjoyable experience. Nancy is appreciative of her repeat referral business which has helped her earn recognition in Chicago Magazine, Crain’s Chicago Business, Who’s Who in America, Unique Homes, Chicago Agent, and the Merchandise Mart LuxeHome.

What do you like most about real estate?

Excitement! What other job lets you sell different products in different areas with different people? And what other job lets you see first-hand the absolute joy that comes with helping to find a dream home for your buyers? I love this job!

How do you differentiate yourself from the competition?

While 30-plus years of successful experience in the industry unquestionably gives me an unparalled knowledge of the marketplace and expertise in negotiating, I am, and always have been, a stager and have my own staging materials. The ability to “see” simple steps, such as rearrangement of furniture or neutralizing a seller’s home has helped obtain more money for them and staging advice has also helped my buyers “see” what a dated house could be with a small amount of effort and money.

Most difficult aspect of being in the real estate business?

Being able to change gears—fast! I liken a real estate professional’s job to that of a tax accountant— except you don’t know when tax time is. Really good realtors are masters at multitasking and are experts at quickly adjusting their schedules to accommodate their clients’ changing needs.

Nancy Gibson is with @properties Christie’s International Real Estate. For more information, call 847-363-9880 or email [email protected].