GLORIA MATLIN & ZACK MATLIN

The mother-son partnership of Gloria Matlin and Zack Matlin brings more than 50 years of combined real estate experience and sales exceeding $1 billion. Based in Glencoe, The Matlin Group’s expertise has helped hundreds of clients buy, sell, and thrive throughout the North Shore and Chicago area. A licensed real estate broker and Certified Relocation Specialist, Gloria’s passion is to help buyers find the perfect place to call home. She aims to create the best marketing plan for all her clients, leading them through what can be an emotional endeavor. Growing up in a real estate family, Zack is a residential broker who draws on his marketing and advertising background to advise clients from all walks of life. He is driven to utilize the latest digital marketing and social media tools to help clients at The Matlin Group make a spectacular first impression. Both Gloria and Zack are deeply rooted in their communities and volunteer for a wide range of nonprofit organizations on the North Shore and beyond.

What would you say is your key to success in this competitive market?
Being knowledgeable about all the trends and knowing our inventory; breathing real estate 24 hours a day; and reaching out to any possible agents and neighbors (including on social media) to find homes.

What do you consider the biggest challenge in the local real estate market today, and how are you addressing it?
Lack of inventory. We are trying to create an urgency for sellers by continuing to reach out to those who are thinking about moving.

The luxury market has its own dynamics. How do you tailor your approach when working with high-net-worth individuals or luxury properties?
We are very lucky that our sales have reached luxury buyers. Our website reflects that and we do get a nice return from that site alone.

What books, podcasts, or resources have had the most impact on your career and why?
We sign up for as many classes as possible and attend retreats to keep us motivated. Most of all, every day we wake up with a positive attitude, balance in our lives, and try to have fun, no matter what.

Learn more about The Matlin Group at thematlingroup.com. You can follow Gloria Matlin on Instagram @glo360realestatebrokercompass or on Facebook at glo360. You can follow Zack Matlin on Instagram
@zack.thematlingroup.compass or on Facebook at zack-matlin.