THE HOT REAL ESTATE market that started last year is still presenting challenges for both buyers and sellers. Roni Nanini, a broker with @properties in Lake Forest, continues to help clients meet the challenges presented by the unprecedented real estate activity on the North Shore.

Nanini, a multi-million-dollar seller year after year. knows the local community and can provide the best service and the soundest advice. That’s why clients in Lake Forest turn to her to sell their homes or find homes to buy.

“The market heated up so fast last year that people really needed a broker who could keep pace with what was happening,” Nanini says. “Having an experienced broker rooted in the community was more important than ever.”

In a fast market, clients are prone to making rash decisions. Having a broker who stays calm and cool—and positive— can help clients act more rationally.

“People always say they don’t know where I get my energy, but I have an upbeat attitude about life,” she says. “I guess I’ve always taken on that ‘friend’ role with my clients. I want them to always feel like they can come to me with any questions they might have, no matter what it is.”

Nanini takes her job personally, which often leads to longterm friendship with her clients. She’s also a master networker, so she knows and keeps a list of the local plumbers, carpenters, painters, and others who can help homeowners once they move in. When you hire Nanini, you get access to her rolodex, too.

“I love matching people with a service or experience that is right for them. I love making people’s lives easier and that all comes together in real estate,” she says. “If you need something, I can refer you to the best. It’s my job to make someone’s move as comfortable as possible, to be able to give them a person to call for a recommendation.”

Part of the reason people are comfortable calling for recommendations is they know she’s going to suggest what’s best for them. She’s not trying to sell them anything. It’s all about credibility.

Nanini was born and raised in Highland Park and is currently raising her family in Lake Forest, providing her a significant edge when serving clients looking to move to the North Shore.

“To live in the area where you sell gives you so many connections that someone new to the area isn’t going to have,” says Nanini. “Buyers coming from the city especially appreciate my knowledge of each community on the North Shore and how I can match a community to their specific needs.

Nanini offers the strong commitment to getting her clients results, enjoying the ride along the way.

“I love what I do, and I love making my clients happy in this area that I get to call home,” she says.

Roni Nanini is with @properties in Lake Forest. You can reach her directly by calling 847-712-0118 or emailing [email protected].