BRANDY SIMON is the founder and team leader of 42 Latitude Group with Engel & Völkers Chicago North Shore. She has been featured in Chicago Agent Magazine’s Who’s Who edition since 2020 and is the chairperson of the North Shore-Barrington Association of Realtors’ Professional Services committee. Brandy’s passion for real estate combined with her market knowledge, community involvement, and enthusiastic nature provides the perfect combination for buying or selling a home, as well as showcasing the North Shore luxury lifestyle.

What is your business style?

Authentic and passionate, yet tailored. As an adviser, my responsibility is to provide my clients with trustworthy market knowledge, honest advice, and a bespoke experience. I believe professionalism with a personal touch is what sets me apart.

How do you impact your clients?

The home buying and selling experience is a personal and emotional journey. I guide and advise my clients through the process to navigate the potential pitfalls, while outlining what to anticipate. When someone chooses you as their advisor, they allow you to be a part of their family throughout one of their most important journeys in their lives and that relationship does not simply stop. In many cases, my clients become my personal friends and lifelong real estate partners.

What is your best networking advice?

There is no “one size fits all” when it comes to networking. I have found that the best networking results are obtained by pushing yourself out of your comfort zone. Be consistent; be authentic; be the local expert; and nurture the relationships you already have.

What organizations do you enjoy contributing to?

I donate to the Special Olympics from every transaction and volunteer my time to Family Service of Glencoe as part of the Communications Committee.

For more information, visit 42latitudegroup.evrealestate.com.