• Sheridan Road
  • Country Magazine
  • Hinsdale Living
  • Forest & Bluff
  • The North Shore Weekend
  • Sheridan Road
  • Country Magazine
  • Hinsdale Living
  • Forest & Bluff
  • The North Shore Weekend

Sign Up for JWC Media's Email

  • Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer
Jwc Media Logo

JWC Media

a luxury lifestyle website that delivers a colorful and passionate telling of neighboring events, fashion, beauty, finance, and the pursuit of leisure.

  • Search
  • Features
  • Style
  • Home
  • Culture
  • Indulge
  • Society
  • Archives
Culture | Oct. 2023

THE PINK BALLOON COMPANY

By Rochelle Newman Rubinoff

ILLUSTRATION BY ROBERT RISKO

82 Sherrie Urbaszewski Rr Jwc

Every day is cause for a celebration and no one knows this more than Sherrie Urbaszewski, founder and owner of The Pink Balloon in Barrington.

The Pink Balloon will take your event to that next level, providing custom balloon décor and installations. “We do everything from balloon arches and tablescape décor all the way to grand scale balloon garland installations for all of life’s celebrations. Every time I do an event, I learn something new, and that knowledge helps me push my business to the next level,” says Urbaszewski, who had her fourth child last summer.

After following various balloon and décor companies on Instagram, she realized “Hey, I can totally do this!”

“I’m a former teacher so I have a creative edge. Plus, I’ve always been a party planner, and I grew up with my mom, who is a huge entertainer.”

Fortuitously, just as Urbaszewski was opening her business, her friends were opening Kiddiewinks, the beautiful event space in downtown Barrington. It felt like kismet. Urbaszewski reached out to them and suggested they collaborate. “We’ve grown together since then and it’s been spilling out into the community as well.”

One thing is for certain, while balloon art can be light and fun Urbaszewski takes her business very seriously. She is constantly studying and taking continuing education classes to improve her craft. She gets to know each client and makes sure to personalize the décor accordingly, often going to the event space and creating custom mock-ups. Everything is personalized, whether to match the client’s favorite colors or celebrate a special birthday.

Urbaszewski credits her passion for this business to how she was raised. “My parents always planned big parties that were over the top in terms of detail. I was raised helping my mom at these events and learned how to set a beautiful table-scape and add special touches to the event décor.”

There is not much that can illustrate both Urbaszewski and her family’s fundamental belief in the power of celebration more than the following story.

Celebrating all events, big or small, was basically her family’s mantra while she was growing up. This principle was thrown into high gear when the family received devastating news: Urbaszewski, just 27 years old at the time, was diagnosed with Stage IV Hodgkin’s Lymphoma.

Even when Urbaszewski was having a stem cell transplant, flowers, balloons and celebration were around to lighten the mood and lift her spirits. And she credits this positivity, along with the constant support of family and friends, as well as outstanding medical care, with her full recovery.

Although The Pink Balloon has really taken off, Urbaszewski is not one to rest on her laurels. She is always researching and coming up with new ways to grow her business. Stay tuned for her upcoming venture of online order processing and parties in a box, yet another way to ensure that the celebrations will never, ever stop.

To learn more about The Pink Balloon, follow them on Instagram @thepinkballoon2 or visit their website at the-pink-balloon.com.

More Culture

the latest

Culture

NEWSWORTHY: MAY 2025

30 Dsc 60961
Culture

THE DO LIST: STYLISH MUMS

32 Sr2025 05 059 Cara Cara Greenfield Dress, $895.00, Lilliealexanderboutique.com Main
Shore vs. City

SHORE VS. CITY: LYNNE HEMMER

34 Lynee 04
Culture

ESQUIRE: ILLINOIS’ NEW CHILD SUPPORT RULES ON IMPUTED INCOME

36 Michoneriewer 66
Culture

MOTHER’S DAY GIFT GUIDE

40 6 Main

Primary Sidebar

the latest

Culture

NEWSWORTHY: MAY 2025

30 Dsc 60961
Culture

THE DO LIST: STYLISH MUMS

32 Sr2025 05 059 Cara Cara Greenfield Dress, $895.00, Lilliealexanderboutique.com Main
Shore vs. City

SHORE VS. CITY: LYNNE HEMMER

34 Lynee 04
Culture

ESQUIRE: ILLINOIS’ NEW CHILD SUPPORT RULES ON IMPUTED INCOME

36 Michoneriewer 66
Culture

MOTHER’S DAY GIFT GUIDE

40 6 Main
JWC Media Gray

Footer

Sign Up for the JWC Media Email

  • About
  • Advertising
  • Home
  • Contact Us
  • Opt-out preferences
  • Sitemap

Copyright © 2025.
All Rights reserved.

Privacy Policy
Font Resize
Accessibility by WAH
Manage Consent
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
Manage options Manage services Manage {vendor_count} vendors Read more about these purposes
View preferences
{title} {title} {title}
Newsletter Image

THE INSIDER

Stay in the know with latest local

STYLE, SOCIETY, AND LIFESTYLE NEWS

Curated for the discerning reader.

Will be used in accordance with our Privacy Policy
PDF Image

Unlock Full Access